WooCommerce Vs. Shopify

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Today, one of the fastest growing business models is the E-Commerce online store. From drop-shipping to shipping products manually, many people have started to see the value in starting an E-Commerce store. For people getting into this business, the most important thing to consider is your E-Commerce Web Design. Thinking about starting an E-Commerce website? Luckily, products like Shopify and WooCommerce make it easy for you. But which one should you go with? In this article we will explore the ins and outs of both applications so you can find what will best work for you.

What is Shopify?

Shopify is a hosted E-Commerce website design platform that helps you to create an online store without worrying about technical knowledge, every aspect is included in Shopify’s plan such as hosting, security and domain. In short, they will cover almost everything when it comes to setting up your actual website. All you must do is design it and add the products.

What is WooCommerce?

WooCommerce is an open-source, fully customizable WordPress plugin. It is completely free and although it has more of a learning curve, it and it’s addons will prove to be much more customizable and cost effective than Shopify.

Pricing

As we stated before, WooCommerce is a free open-source application. All you must pay for is the monthly hosting on your website ($5-$20 per month), Your domain name (around $12/year) and a per transaction fee depending on the payment gateway you use.

Unless you are going to build the website yourself, you will also have to pay a web design agency to design and setup the website for you. This can cost up to $5000 in some cases but in the long run, will be much less expensive than Shopify.

Shopify has various plans starting at $9/month for the most basic plan and going up to $2000/month for the most expensive. $9/month sounds great, but this will prove to have many restrictions and you may not be able to build the site you dream of without paying for a more expensive plan. You also will most likely have to upgrade your plan (pay more money) as your business scales. Your average E-Commerce business owner will most likely pay $79/month plus Shopify transaction fees (up to 4.9% + 30 cents per transaction) plus any apps you’ll need to get your site functioning like you desire.

With WooCommerce, it does not matter whether you do $500 or $50,000 in monthly sales. The cost will be the same. If you have a strong web host, your site will run perfectly and support any number of monthly visitors.

Shopify also requires you to use their payment gateway or they will charger you a 2% additional fee per transaction. WooCommerce works with many different payment gateways who charge different prices. WooCommerce will never take a fee on top of your payment gateway.

The Pro's and Cons

When it comes to E-Commerce Web Design, there are some details to consider about both software to find what is right for you. It all depends on how much you are willing to pay and how much customization freedom you want with your site.

Shopify Pros

  1. Hosted Software – Shopify completely takes care of everything. Hosting, domain registration, security and setup. You do not need to know how to code or setup a website.

  2. 24/7 support – This is exactly as it states, you get 24/7 support if anything goes wrong with the website.

  3. Multichannel Integration – Shopify integrates with Facebook, Amazon, eBay, and Pinterest

Shopify Pros

  1. Hosted Software – Shopify completely takes care of everything. Hosting, domain registration, security and setup. You do not need to know how to code or setup a website.

  2. 24/7 support – This is exactly as it states, you get 24/7 support if anything goes wrong with the website.

  3. Multichannel Integration – Shopify integrates with Facebook, Amazon, eBay, and Pinterest

Shopify Cons

    1. Transactional Fees – Unless you use Shopify’s payment gateway, you will be charged 2% on top of the transactional fee you are already charged by your payment gateway. This means you will be charged per transaction by Shopify and your payment gateway.

    2. Costly Apps: If you require additional functionality for you site that does not come with your Shopify plan – you must either upgrade to a more expensive plan or purchase an application. It is east to rack up a costly yearly bill with Shopify.

    3. Customization Restrictions – You are strictly limited to the customization capabilities of the theme you choose through Shopify. If you require additional customization, you will have to either upgrade you plan, buy a new theme or simply settle with what you already have.

WooCommerce Pros

      1. Fully Customizable – WooCommerce allows you to have a full range of customization. You can make your site look exactly like you picture it.

      2. Scalable and Flexible – With WooCommerce, you will never have to pay more to accept more traffic. All traffic that your website can handle can be handled by WooCommerce and generate sales

      3. Excellent Value – You get all the functionality of a Shopify store for free with WooCommerce. If you have a website and an item to sell you or a web design agency can easily set up WooCommerce to start generating sales.

WooCommerce Cons

Not beginner friendly – You will need to have web design knowledge and possibly some coding knowledge to take advantage of the full functionality of WooCommerce

Conclusion

Either one of these platforms are fully equipped to help you sell online. If you have the money, Shopify is a great option. If you have the knowledge or the means to have someone build you an E-Commerce store, WooCommerce is a great option. When it comes to E-Commerce web design, you have many options. There is always an option to fit your budget when starting an online store.